How to Use Tags to Send Secret Messages to Subscribers in Your ConvertKit Emails
For a while now, I’ve exclusively used ConvertKit for all my email marketing needs. There’s a lot of reasons I’m a die-hard fan of this platform: it’s consistent, intuitive, and versatile. You can get seriously creative with how you’re connecting with your email list, such as including secret messages in your broadcasts! In this video, I’m breaking down how you can use tags in ConvertKit to send out conditional content to your email list, allowing you to fine tune how you are communicating with your audience.
Read More44 Different Ways To Say Subscribe on Your CTA
Almost every business owner has a freebie or lead magnet that they offer to new website visitors. If you don’t, you’re missing a HUGE opportunity to nurture your leads. Most business owners don’t take the time to change the text on the call to action (CTA) from subscribe. Today I’m giving you access to my list of 44 different ways you can inspire your audience to say YES to your freebie. Get Instant AccessI’m ReadySend Me My DownloadInstantly DownloadSign Up For FreeStart ReadingGet StartedLearn MoreCome On InTry For FreeTap To ContinueYes, PleaseGO!Give it to MeBegin LearningStay InformedClaim My DownloadStart TodaySend…
Read MoreHow to Add a Convert Kit Pop-up Form to Your Wordpress Website
ConvertKit is an amazing tool for any online business owner to execute successful lead magnets & sales funnels, as well as to connect regularly with your audience via email. All the tech may seem a little bit overwhelming, but trust me, it couldn’t be simpler! In this video, Im showing you how you can add a ConvertKit pop-up form to your Wordpress website so you can start collecting leads from your website today.
Read MoreHow to Clean Up Your Google Mail Inbox
I think this is a problem we can all relate to. Signing up for promo emails from our favourite brands & businesses can really add up over time and overwhelm your inbox. It’s easy to get frustrated and want to abandon the address altogether. But you don’t have to. In this video, I’m showing you how you can organize and clean up Google Mail so you can ditch the spam and just get the emails you want in your inbox.
Read MoreHow to Create Columns in a Canva Template
Making creative, engaging graphics is one of the best ways to up your marketing game. But getting the design vibe you crave doesn’t have to be a circus. And Canva is my favourite design platform for making graphic design accessible. In this video, I’m showing you how you can create clean-looking columns in Canva that you can easily add to your next marketing graphic.
Read MoreHow to Add a Canva Template You Purchase to Your Canva Account
My business is all about making things easy for other business owners. With that in mind, I created an amazing one-stop-shop vault of Canva templates you can use to upgrade your marketing game without taking your time. In this video, I’m showing you how to add the templates you purchase from Her Template Shop to your Canva account so you can start creating awesome graphics for your brand. Want to get your hands on some done-for-you Canva templates? Click here to visit Her Template Shop!
Read MoreHow to Easily Record Your Screen and Share It With Others
Operating an online business comes with some interesting challenges. One of them is that collaborating remotely (via video call, email, or voice message) can make sharing ideas, problems and solutions tricky. Sometimes you just need to show someone what you’re talking about. In this video, I’m showing you how to easily make & share a screen recording using Loom so you can get clear in your communication.
Read MoreHow to Add a Video Into a Screen Mock Up
In today’s post, I’m showing you how to add video to a screen mock up in what appears to be a still photo.
Read MoreHow to Use Convert Kit to Deliver Your Lead Magnet or Collect Email Addresses BEFORE You are Ready!
Getting your online business off the ground is an exciting time – but it can also be confusing. Do I need a website & logo to start connecting with clients or taking work? Do I need a following to ramp up my social media strategy? NO! In fact, when you’re first starting out, you should be connecting with your audience & collecting leads BEFORE you start worrying about a website, logo, or other online infrastructure. In this video, I’m showing you how you can use ConvertKit to rake in leads & collect email addresses so you can start your online…
Read MoreHow to Easily Remove the Background of a Photo
There are many reasons why you’d want to remove the background of a photo and before this easy method existed, you needed to use a professional editing program like Photoshop to make it happen. In today’s tutorial, I’m going to show you how easy it is with only ONE click to effortlessly remove the background from any photo.
Read MoreHow to Easily Crop a Photo into a Circle
In today’s tutorial, I show you how you can use my favorite design tool for non-designers, Canva.com to easily crop any photo into a circle.
Read MoreHow to Manage Your Profile Picture or Avatar Online
You may have noticed when that when you’re interacting in any online space, like commenting on someone’s blog post or a chat room, there’s often a profile picture beside your name. These online interactions are just like any networking opportunity: you want to show up looking professional, and ladies, the grey placeholder avatar is just not cutting it. In this video, I’m showing you how to manage your profile picture or avatar so all your online interactions can be accompanied by your most professional headshot.
Read MoreWe Can All Learn a Thing or Two About Brand Identity from Amy Porterfield
Amy’s digital footprint is EVERYTHING every female led brand wants. It’s linger-worthy, clickable, and clear. Today, we go deep into Amy’s brand to examine the importance of the logo. What we discover might surprise you!
Read MoreHow to Prevent or Reduce Spam on my Wordpress Website
Are you experiencing an abundance of spam comments on your websites or seeing an increase in spam coming in on your contact forms? In today’s tutorial, I’m showing you how you can reduce or prevent spam on your Wordpress website.
Read More3 Ways to Thrive in a Post Pandemic Economy
Are you ready for a post COVID-19 world? There is a growing sense out there that the businesses that are going to thrive in the economy in our post pandemic world are going to be the ones who have evolved and adapted to meet their changing market’s needs. If you’re a business owner who didn’t have a significant online presence before social distancing began, I’d be willing to bet you see just how important it is now. Of course I’m talking about an effective website that gets results. I’m also talking about your social media and email marketing strategy. Here’s…
Read MoreHow to Create Animated Social Media Graphics
Creating engagement on social media isn’t just about what you’re sharing, but how you’re presenting it. Visually interesting graphics can seriously help you get more eyes on your content, and keep them there longer. One awesome graphic that people are loving right now is the desktop/tablet/phone mock up with the screen animated to scroll. I’ve had so many people asking me if there’s a quick, easy way to DIY this fun design style – and the answer is YES! In today’s video, I’m showing you how to make animated social media graphics on your free Canva account in minutes.
Read MoreHow To Embed an Audio File in Your Wordpress Website
Yesterday I did my first FREE Office Hours where I invited everyone who was one of my newsletter subscribers on a 90 minute call where I answered any questions anyone had about creating a website, connecting with clients, brand strategy, marketing online and just about anything else that came up. During the first part of the call, we were talking about podcasting as a way to attract your community and use it as a platform to educate, support, and inspire. That led into a great conversation about blog posts and how they don’t have to traditional anymore. It’s no longer…
Read MoreWhat You Really Need to Know About Launching a Website
I think it’s time for some truth telling. I have watched SO many woman turn themselves inside out and backwards while wrangling the words to put on their website. They agonize over colors and fonts and imagery to make it look perfect for they hit publish. (Like they’re never going to get clients if we don’t move that icon two pixels to the left!) They worry and stress and overthink every single word. Once they see the words live, they overthink them again. They ask for changes. Because it’s still not quite “it”. Then they re-read and overthink it even…
Read MoreTen Mistakes You Don’t Want to Make on Your Website
I’ve been helping women for over ten years build a website for their business that attracts AND converts. I’ve watched countless others make costly mistakes. Your website needs to be appealing to your audience, be a genuine reflection of you, AND help you generate revenue. If your website is not making you money, it might be time to have a look at why that is. Today, I’m sharing ten of the top mistakes I see women making on their websites. I’m even sharing the simple solutions that can help fix the issues. Here are ten things that MIGHT be costing…
Read MoreHow To Use Google Analytics to Improve Your Website Traffic
Google Analytics is a free web analytics service by Google that tracks and reports website traffic. It’s one of the best ways to measure the effectiveness of your marketing efforts and most of the women I work with have no idea how to access their analytics much less interpret them. You see, once you know where to access your website analytics you’ll be able to: Today, I’m taking you on a VERY candid tour of my own google analytics. I want to preface this video with the acknowledgement that I have done ZERO thing in the eight-twelve weeks before this…
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