Website, Wordpress, and What it all REALLY Means (Wordpress 101 for Female Entrepreneurs)
I’ve found myself explaining the basics of how I help women develop their own personal brand [Digital DNA] a fair bit lately – the technical side of things. You see, websites don’t just appear for free online. Well…they can, but the ladies I work with want to be seen as a leader in their field and they know having a clean, professional, and credible online home is the way to go. Today, I’d like to…
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5 Principles To Help You Decide What Needs To Go Into Your Website Sidebar (& 3 things you should never include)
The website sidebar. That narrow column usually found on the right hand side of a website. I like to look at it as the place where you can provide added value and offer visuals to help your website visitors make good decisions. If you can provide a good and consistent experience for them, you can ultimately encourage them to take an action [because, ladies, it’s all about conversion. We want more business, yes?]. We want them…
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What I know for sure about designing a website
“All great changes are preceded by chaos.” ~Deepak Chopra When I started my business three years ago, my work looked very different than it does today. I’ve been through several website tweaks since I launched my first one. Interestingly enough, I’ve now got clients who are on second (and third) web presence redesigns. Through my own experiences of building my own website to the experiences of my clients, I’ve discovered eight things I know…
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Five crucial things to consider when designing (or re-designing) your website
[If you’d like to listen to this post, please click HERE…you know if you’re driving or on the treadmill!] Activating your web essence is my approach to creating a home for you online that conveys exactly how awesome you really are. It’s Digital DNA. I adore watching new clients show up in our initial conversations exploring what they want their website to look and function like. As a trained coach, I love asking powerful questions that…
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SEO, Digital DNA Style
I’ve been asked a lot about SEO this week. [If you’d like to listen to an audio version of this post, please click here] Ladies if you’re not familiar with the term, it’s an acronym for Search Engine Optimization. In a bottom line kind of way, SEO is the technique used by website owners to make their website more search engine friendly. I’m going to tell you what I’m sure you have heard before: there…
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Digital DNA Design for Lysa Appleton
Lysa is a family success strategist. She takes families from thrive to survive. Lysa’s words when we were done her design? Wow! I’ve never had a website I actually wanted to take people too! How awesome is she? To visit the live site click here.
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Digital DNA Design for Valli Ware
Valli Ware: Artist + Healer. If you’re local in Halifax, you have to check this woman out. Her gentle touch and caring, compassionate manner immediately put you at ease. Her natural + organic lines of make up and skin care are beautiful. She’s freshly back from being in trained in NYC as an organic airbrush tanner too! Valli is all that. And then some. love what we created for her Digital DNA.…
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Digital DNA Site for Chelsea Lee Flowers
Chelsea is a private floral designer working with brides in the Halifax Regional Municipality. She came looking to show off her amazing work in a simple design that packs a punch with her amazing photos. She’s as delightful in person as she is online. Visit the live site here.
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A Digital DNA Design for Kate Bonnycastle
Kate is a local copywriter in Bedford, NS. She really wanted to show off the variety of work she does and have her website work as an online portfolio to attract clients. It’s clean, professional, and oh so Kate. Visit the live site here.
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