Fonts I love for June
I’m introducing a new monthly series today on font families. Choosing type (or fonts) for your website is an important piece of creating a cohesive personal brand. When thinking about the fonts you need for your website, you also need to consider web safe fonts. Google has a wide range of web fonts that, when used creatively, can punch up your website to show off your personality. I encourage all my clients to consider readability, size, color, letter…
Unveiling My New Online Home!
I’m so excited to show you around my new online home. It’s been a while coming. If you’d prefer to listen to this post, you can do that here. The last year has been amazing. I’ve had the privilege of working with women with whom I’ve developed wonderful friendships. I’ve also had the opportunity to dust off my teaching hat and support the students of Amanda Aiken’s Girls Guide to Web Design. Working with two other incredible…
How I went from 183 followers to over 1400 on Pinterest (in four days!)
I still can’t believe it. I made a couple of small shifts in the way I was using Pinterest for my business late last week. The results are blowing my mind. On one of my boards, I went from this on May 16: To THIS last night (and if I’d known this was going to happen, I would have taken screen shots at different points over the weekend! As it…
The Reason I Adore Working With Wordpress
Wordpress is my canvass. It’s the content management system that almost all of the micro business owners I know use to run their website. I’ve been activating the web essence of women entrepreneurs for over three years now. One of my very best friends, Jac McNeil, wanted to add new design elements to her site. She enlisted the talent of artist for entrepreneurs Lisa McLoughlin to create personalized images for her new design. Customizing a…
Identifying the MOST Important Reason for Building a Website
The top three questions I ask each new client interested in web design all involve strategy. Specifically their web goal. I can tell you one thing for sure. I believe the answer should never be, “To have a place online where people can find me.” Trust me on this one :) It needs to be SO much more than that. I believe your web goal should connect directly with what your most desirable clients want and…
A Case Study: Using Photographs to Elevate Your Personal Brand
I’ve been asked several times in the last two weeks about photographs. Specifically how you can strengthen your personal brand by adding images to your web presence. This past August, it was time. Two years had passed since my last headshots were taken. I really needed (and wanted) to update my website and social media profiles with images that really reflected me and the work that I do. So I went on a mission. I…
A Digital DNA Design for Beth Williamson Ruse
Each client I work with, I fall in love with. Such is the nature of my work. Beth was no exception. This gorgeous woman came looking for, “A web designer who was able to take the vision I had in my head and compile the bits and pieces of that vision (from the calming colors of the beach to the coziness of a warm blanket) to translate it into a website that was a reflection…
Five Things You Need Before Hiring a Web Designer
I adore the excitement that comes with each new client looking to work with me to build a website and a personal brand. I’ve discovered through working with my ideal clients that there are five things that can actually stop the process from going forward. And you know how frustrating that can be…for both of us. For you, the client, because you’re finally ready for the investment that comes with a professional design. For me, because…
How to update to iOS 7
Here’s the Directions to update your iPhone/iPad if you haven’t already. I’ve spent a lot of time helping people sort through this on the weekend. Trust me, ladies. Do this. 1. Download the latest version of iTunes to your computer. Install it once downloaded. MUST DO THIS. If you’ve never done this, what a fabulous time to start! 2. Make sure the update is installed on your computer and open iTunes. 3. Connect your device…
