How to Create Your Own Brand Aesthetic using Pinterest
If you’ve downloaded my latest free offer, you know that creating a brand personality statement is a crucial part of breathing life into your online brand. This might include a website re-design as well as collateral elements for featured images on your blog, your Instagram aesthetic, and even the words you choose to use on your website. (Don’t have my guide to developing your brand personality, yet? Get it HERE.) In this post, I’m going…
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3 Things Everyone Should Know About Saving Facebook Posts
How many times have you landed on Facebook only to see a video or link that you really want to watch or read but you don’t have the luxury of time, in that moment, to do it justice? What about when you see a post in a Facebook group that asks a question you’re really interested in? What’s the best way to follow that conversation without adding the word “following” so that you get notified…
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Introducing the Ultimate Guide to Developing Your Brand Personality
It’s been a while and I’m not sure if you’ve noticed but I’ve taken a break from writing content for you. All that is changing today. I’ve spent a lot of the last eight months deep in transformation, figuring out how I most want to serve the incredible women I work with. If you’re anything like me, you’d really like to know how I did that. If you want to know my own secret, it…
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How to Create an Autoresponder for Your Facebook Business Page
One of my mastermind sisters expressed her frustration at a recent session that she has potential clients and customers try to communicate with her via her Facebook business page. The thing is, she does not want her Messenger App either for her profile or her business page to be used for client communication. In talking to her and the other women in my group, I mentioned how easy it is to set up an message…
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How to Create a Facebook Cover Photo that Isn’t Fuzzy
I’ve watched SO many clients and colleagues struggle to get a crisp and clean image for the cover of the Facebook Groups or Business Pages. I did the research and the testing for you. In today’s post, I’m sharing what I discovered from testing many different sizes. I went directly to Facebook to get the suggested size they recommend. Because we can only upload one image, we need to also make sure that any text…
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Are you making these three mistakes in using fonts on your graphics?
I’ve watched entrepreneurs make some doozie mistakes lately on Instagram and in their blog post graphics. I’m a huge advocate that you can and should create your own graphic images particularly with the ease of tools like Canva. Here’s the scoop though: creating a graphic for IG or your blog post isn’t just slapping text on an image. I believe it needs to involve a cohesive aesthetic created carefully for your brand. I’m talking about a…
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A candid look behind the scenes of my business, just for you!
I wanted to show up today with a personal and heartfelt explanation of what’s been happening since I last posted on my blog. I’ve kinda been MIA. My family grew by one in the late fall of last year. We now have a second fun-loving fur baby named Riley who’s taken up WAY more time than I anticipated! He and the cat, Alice, still don’t get along though I wish she’d just take a big ole…
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Three Things You Can Do Today To Improve Your Website
In the rapidly changing world of online business, your website is likely your #1 central hub for all your marketing efforts. You’re clients and customers are finding you at your online home and when that online home doesn’t feel quite like the home you want it to and you don’t have the funds for a complete re-design it’s easy to want to hide your head in the sand and pretend that you haven’t noticed it is…
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One of the Secrets to Building a Successful Online Business
I am so damn excited to share something with you that I’ve been working on for the last few weeks. Over the past year I’ve personally led two in-person retreats and co-led two others. I’ve watched what happens when women gather, dive deep into their businesses, reconnect with their vision, and build an intentional strategy for their business growth. I LOVE the energy at the retreats I’ve been a part of. It’s nourishing, reflective, and necessary.…
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