Why You’re Not Getting Clients from Social Media & How to Fix It
You’re posting. You’re making Reels, carousels and videos. You’re trying to use the right keywords, be relatable and build trust. Yet somehow, all that effort still isn’t turning into paying clients. So naturally, you start wondering what you’re doing wrong. Do you need to post more? Is your content not good enough? Should you change your branding? Have you misunderstood the Instagram algorithm? If you keep asking why am I not getting clients from social…
The Week I Can’t Find the Words
riday is my mother’s celebration of life. I want to stand up and honour her the way I honoured my father when he passed a year ago, by telling the people who gather who she was. I have been sitting down to write it and nothing is coming. So I thought I’d start by telling you about her. Her name was Vera Mae. I called her Mom. She was one of eleven children, raised in Springhill,…
How to Create a Split Screen Conversation With Yourself
Have you seen those videos where someone appears to be having a conversation with another version of themselves and wondered how they made it? You don’t need two cameras or complicated editing software. You can create the whole effect with your phone, a tripod, and CapCut. The part that can feel confusing isn’t just putting two videos beside each other. You need to record the clips in a way that makes the finished conversation look…
Why I Almost Hit Publish on a Caption That Didn’t Sound Like Me
sat down last week to write a caption for social media. I was properly caffeinated and everything. It was actually a simple one and something I’ve probably written a hundred versions of over the last 16 years. You’ll NEVER guess what I did before I typed a single word. I opened ChatGPT and Claude. What made me feel weirdly pathetic now that I think about was that I didn’t even think about it. I’ve been showing women how…
She Posted One Reel a Week and Hit 40K Followers in Under One Year
If you’re anything like the women I work with, this will sound familiar: you’re watching a YouTube video on how to write better captions, then you open Canva to tweak a carousel you think you need to post, then you’re Googling “best Instagram posting strategy 2026” and clicking between tabs full of advice that contradicts itself and rewriting the same sentence three different ways because none of them feel right. You start to record a…
You Never Know Who’s Actually Watching You
Do you have any idea how many people are paying attention to you but pretend they’re not? It happens to me all the time. I’ll be at the mall or the grocery store and run into someone I know, and they’ll stop me to tell me how much they loved something I posted last week. Five minutes of genuine praise, right there in the cereal aisle. They remembered details. They connected with it. Then the…
How to Make Infinite Scrollable Carousels in Canva (Step by Step)
Have you seen Instagram carousels where a photo, graphic, or piece of text seems to continue from one slide into the next? Instead of each slide looking like a separate graphic, the whole carousel feels like one long design that you swipe through. If you’re wondering how to make an infinite scroll carousel in Canva, the trick is creating the design as one large image first. Then you split that design into individual slides that…
Find Out Why Your Content Isn’t Getting Clients
talked to a woman last week who told me she had a full course library, three email sequences started, a content calendar she found on Pinterest, and fourteen browser tabs open and she STILL didn’t know what to do next. I wasn’t surprised because I hear some version of this almost every week. She hadn’t been sitting around doing nothing. She’d been doing a LOT. She had more strategies saved than most people will ever…
5 Things About Online Business Nobody Told You (But I Wish Someone Had Told Me)
I’ve been helping women build online businesses for 16 years. Specifically women over 40 who came to this later in life and are trying to figure it out without a playbook that was written for them. In those 16 years, I’ve watched the same things trip women up, over and over again. These are smart, hardworking women who are doing everything they’re supposed to be doing. The problem is that nobody told them how this…
