The Reason I Adore Working With Wordpress
Wordpress is my canvass. It’s the content management system that almost all of the micro business owners I know use to run their website. I’ve been activating the web essence of women entrepreneurs for over three years now. One of my very best friends, Jac McNeil, wanted to add new design elements to her site. She enlisted the talent of artist for entrepreneurs Lisa McLoughlin to create personalized images for her new design. Customizing a…
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Identifying the MOST Important Reason for Building a Website
The top three questions I ask each new client interested in web design all involve strategy. Specifically their web goal. I can tell you one thing for sure. I believe the answer should never be, “To have a place online where people can find me.” Trust me on this one :) It needs to be SO much more than that. I believe your web goal should connect directly with what your most desirable clients want and…
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A Case Study: Using Photographs to Elevate Your Personal Brand
I’ve been asked several times in the last two weeks about photographs. Specifically how you can strengthen your personal brand by adding images to your web presence. This past August, it was time. Two years had passed since my last headshots were taken. I really needed (and wanted) to update my website and social media profiles with images that really reflected me and the work that I do. So I went on a mission. I…
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A Digital DNA Design for Beth Williamson Ruse
Each client I work with, I fall in love with. Such is the nature of my work. Beth was no exception. This gorgeous woman came looking for, “A web designer who was able to take the vision I had in my head and compile the bits and pieces of that vision (from the calming colors of the beach to the coziness of a warm blanket) to translate it into a website that was a reflection…
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Five Things You Need Before Hiring a Web Designer
I adore the excitement that comes with each new client looking to work with me to build a website and a personal brand. I’ve discovered through working with my ideal clients that there are five things that can actually stop the process from going forward. And you know how frustrating that can be…for both of us. For you, the client, because you’re finally ready for the investment that comes with a professional design. For me, because…
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How to update to iOS 7
Here’s the Directions to update your iPhone/iPad if you haven’t already. I’ve spent a lot of time helping people sort through this on the weekend. Trust me, ladies. Do this. 1. Download the latest version of iTunes to your computer. Install it once downloaded. MUST DO THIS. If you’ve never done this, what a fabulous time to start! 2. Make sure the update is installed on your computer and open iTunes. 3. Connect your device…
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The progression of a redesign
I’ve had the privilege of being the web designer for the website iterations for Jac McNeil for a couple of years now. I thought it was time to highlight where we’ve been since we started. Here’s what we started with. A very spacious, clean, and professional look. Bringing in a lot of nature photos and anchoring the white with black, burnt amber, and a lake blue. Jac contacted me in November of 2012 to look at her…
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A Digital DNA Website for Randi Buckley
It was both a pleasure and absolute delight to be a part of Randi Buckley’s new online home. Randi is equal parts wisdom, tender, and killer compassion all rolled up into one amazing coach. Her old website was in need of a little love to match her brilliance. We searched for a long time for a subtle background that really spoke of her essence. With the gentle pattern we found, it’s a deep acknowledgement to…
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Are you showing us your true value?
Compliments. Kind words. Testimonials. Kudos. About two months ago I was helping my parents plan their 50th wedding anniversary. The guest list grew to 50 pretty fast and we quickly realized even though we wanted to host it at my parent’s home, that we’d definitely need help with food. Enter Facebook. I needed a caterer in my home town. On my personal profile, I posted my query: Within ten minutes, I had six friends answer…
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