Ten Mistakes You Don’t Want to Make on Your Website
I’ve been helping women for over ten years build a website for their business that attracts AND converts. I’ve watched countless others make costly mistakes. Your website needs to be appealing to your audience, be a genuine reflection of you, AND help you generate revenue. If your website is not making you money, it might be time to have a look at why that is. Today, I’m sharing ten of the top mistakes I see…
Read MoreHow To Use Google Analytics to Improve Your Website Traffic
Google Analytics is a free web analytics service by Google that tracks and reports website traffic. It’s one of the best ways to measure the effectiveness of your marketing efforts and most of the women I work with have no idea how to access their analytics much less interpret them. You see, once you know where to access your website analytics you’ll be able to: Today, I’m taking you on a VERY candid tour of…
Read MoreHow to Get Notified When Someone Joins Your Newsletter
In this tech tutorial, I’m showing you how to enable the notifications in your Mailchimp account to ensure that you’re notified every time someone joins your newsletter. If you’re a new to the email marketing game, this may be a benefit to you because it opens the door for you to reach out personally and welcome your new subscriber. Let me be clear: not all businesses would want this notification turned on. If you were…
Read MoreHow to Make Text Pop On Your Social Media Graphics
I’ve had this question so many times that I thought it was about time I showed you a couple of insider tricks that you can use to make your social media graphics POP. Many times I’ve had clients use an amazing photo and want to add text over it but the text is almost unreadable. This particular tutorial came from one of the students inside of my Website in a Weekend DIY Course. Monica wanted…
Read MoreHow to Make Sure Your Mailchimp Images are Never Blurry
In today’s video tutorial, I’m tackling the issue of how to ensure the Images you add to Mailchimp never come through as blurry. In today’s world with the high resolution screens we have, it’s important to use retina rules where we can so our images come through crystal clear. In order to do that, we need to bring images in at 1200 px wide (by whataver height) and then go into the settings and constrain…
Read MoreHow to Update Your Wordpress Website
I can’t tell you how many times I’ve had clients and students reach out and tell me how fearful they are to perform updates on their websites. The biggest reason it’s important to stay on top of your Wordpress updates is security. Hundreds of websites are hacked every single day. The #1 way in which hackers are able to accomplish this is from outdated plugins + themes. They find a vulnerability (think secret back door)…
Read MoreFresh, Spring Wallpapers for Your iPhone!
Spring is finally in the air here in Nova Scotia and today I was inspired to create three new wallpapers for my iPhone. I quite honestly couldn’t decide which one I liked the most so I wanted to share all three with you. You get to decide which one you love the most! Happy Spring, friends!
Read MoreHow to Write Blog Posts That Inspire My Audience To Hire Me
One of the biggest things you can do for your SEO and your bottom line is to use your website for its intended purpose : Attract Your Audience. In my daily conversations with the women I work with, I know that coming up with a list of ideas to generate content is a real road block to moving you forward in your business. Today I’m sharing with you my FREE cheatsheet that comes complete with…
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