Have you ever wondered how to change your Instagram algorithm so you see more of what you actually care about?
Instagram now has a feature for users in North America that lets you have more say in the topics Instagram uses to shape what you see. Instead of only hoping the algorithm figures you out based on what you watch, you can review your current interests, remove topics that don’t fit, and add subjects you want to see more of.
This is especially useful when your Reels feed starts filling up with topics you don’t remember asking for. Maybe Instagram thinks you’re fascinated by something you couldn’t care less about. Or maybe your interests have simply changed.
How to change your Instagram algorithm
In this video, I’ll show you where to find Instagram’s algorithm controls while you’re watching Reels and how to customize the interests connected to your feed.
You’ll see how to remove topics Instagram thinks you’re interested in, add subjects you’d rather see, and tell Instagram about topics you want less of.
There’s also one important final step you need to complete for your updated choices to take effect. Instagram currently lets you choose up to five topics when you build your 2026 algorithm, and I’ll walk you through what happens when you save those choices.
If you’ve been wishing you had more control over what Instagram recommends to you, this video will show you exactly where this feature is hiding and how to use it.
