Yesterday I did my first FREE Office Hours where I invited everyone who was one of my newsletter subscribers on a 90 minute call where I answered any questions anyone had about creating a website, connecting with clients, brand strategy, marketing online and just about anything else that came up. During the first part of the call, we were talking about podcasting as a way to attract your community and use it as a platform to educate, support, and inspire. That led into a great conversation about blog posts and how they don’t have to traditional anymore. It’s no longer…

In this tech tutorial, I’m showing you how to enable the notifications in your Mailchimp account to ensure that you’re notified every time someone joins your newsletter. If you’re a new to the email marketing game, this may be a benefit to you because it opens the door for you to reach out personally and welcome your new subscriber. Let me be clear: not all businesses would want this notification turned on. If you were list building regularly, it could be uber annoying to have your inbox light up each time a new subscriber joined your community. You wouldn’t really…

I’ve had this question so many times that I thought it was about time I showed you a couple of insider tricks that you can use to make your social media graphics POP. Many times I’ve had clients use an amazing photo and want to add text over it but the text is almost unreadable. This particular tutorial came from one of the students inside of my Website in a Weekend DIY Course. Monica wanted to know how to create a social media cover photo that was in alignment with how her website hero images looked. In today’s tutorial, I’m…

In today’s video tutorial, I’m tackling the issue of how to ensure the Images you add to Mailchimp never come through as blurry. In today’s world with the high resolution screens we have, it’s important to use retina rules where we can so our images come through crystal clear. In order to do that, we need to bring images in at 1200 px wide (by whataver height) and then go into the settings and constrain them, by 50% to ensure crisp photos! Sound hard? It isn’t. I promise. I’m walking you though it in this video tutorial:

I can’t tell you how many times I’ve had clients and students reach out and tell me how fearful they are to perform updates on their websites. The biggest reason it’s important to stay on top of your WordPress updates is security. Hundreds of websites are hacked every single day. The #1 way in which hackers are able to accomplish this is from outdated plugins + themes. They find a vulnerability (think secret back door) in the code of a particular piece of software that keeps your website running and they create code to gain access to your website. I…

In today’s video tutorial, I’m walking you through the steps on how you can create or update the avatar image that shows up next to your name whenever you post a comment online. It’s possible you have a new email address or a really old headshot or possibly have never created one! In this quick video, I’m walking you through the exact steps you can take to control which images shows up when Globally Recognized Avatars are an option. Gravatar Website: https://en.gravatar.com/  

Pinterest is a visual social media tool that you can use to build a relationship with your audience when you add specific “pinnable” graphics that are hidden inside your WordPress blog posts. If you were to add them to the body of your blog post, they take up valuable real estate because they are so large and you run the risk of turning off your viewers because they have to scroll for so long before they can engage with your content again. With the release of Gutenberg for WordPress in January of 2019, there are a couple of extra steps…

I have SO many clients who offer workshops, retreats, or online experiences that want to easily accept registration, get payment, and send an automated welcome email that I thought it was time I showed you exactly how easy this can be. In today’s tutorial, I’m showing you how I use Gravity Forms, Paypal, and Mailchimp to create a registration form + accept payment on your WordPress website.

Does this sound familiar? You’ve been getting out there and writing blog posts. You’ve been showing up in Facebook groups answering questions and showing your expertise. You’ve been supportive and much more “out there” than your typical introverted self usually is. But, your email list isn’t growing like you expected. One of the tools you can use to grow your list is to begin employing content upgrades. What exactly is a content upgrade and how do they work? A content upgrade is a bonus piece of information that further supports the piece of content that it’s related to. One of…

I’ve had many clients asking how they can keep important emails they really want to receive from ending up in their Gmail or Google Apps spam folder. There are a couple of things you can do to ensure you keep seeing the emails you want to see if they’re finding their way into the spam folder. Firstly, always add the email sender to your contact list as that will mark them as safe. The second one is to create a filter to prevent messages from going to spam AND sending them right to your inbox. In today’s Gmail hack video…

I’ve been meaning to write this post for a very long time. I’m a big believer in getting your own personal vault of photographs that you’ll be able to use as you or your web designer builds out your new online home. I also can’t tell you how many times I’ve had disappointed clients because the incredible photos they have do NOT work for full width websites. The key is ensuring that your photographer understands how you want to be using your images so she (or he) can do the best job they can for you! I’ve created this video tutorial…

Today’s video tutorial will walk you through how to use a WordPress plugin called Shortcodes Ultimate to create an accordion drop down or tabbed area on your website to display big chunks of content in a smaller area. It’s super helpful if you’re creating a FAQ section on your website. I take you from through each step of creating an area on your website from installing the plugin to creating the area on your page or post. Enjoy!  

Today’s video tutorial will walk you through how to set up a process in your Gmail or Google Apps email that will cut down on your time when replaying to your initial client inquires. I’ll also be sharing the very client email script that I created to use as the example in this tutorial. To get very own script (the exact one I’ve been using!), just enter your name and email and you’ll receive an instant download: