How to Improve Your SEO Leveraging Google My Business by Krista Smith at ActivateHerAwesome.com

How to Improve Your SEO Leveraging Google My Business

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Google My Business (GMB) is an essential tool for small businesses to manage their online presence and engage with clients and customers. While most businesses understand the importance of optimizing their GMB profile with accurate information, many overlook the opportunity to showcase their published content. In this video, I will guide you through the process of updating your GMB profile with your published content, allowing you to leverage this platform to drive more traffic and engage your target audience. Posting updates to your Google My Business (GMB) profile can have several positive effects on your SEO (Search Engine Optimization) efforts.…

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How to Ensure Only Local Subscribers Receive a Specific Email Sequence by Krista Smith at ActivateHerAwesome.com

How to Segment Your Email Subscribers Based on Location AND Send Them a Specific Email Sequence

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Effective email segmentation is key to optimizing your email marketing campaigns and ensuring that your subscribers receive content that is relevant to their specific needs and interests. By segmenting your subscribers based on their geographical location, you can create personalized email sequences that resonate with their local preferences, events, or offers. In this step-by-step tutorial using my favorite email marketing platform Convert Kit, (affiliate link: https://convertkit.com?lmref=d6BEkg ), I’ll guide you through the entire process of segmenting your email subscribers and setting up a specific email sequence for a location. Whether you’re a beginner or an experienced email marketer, this tutorial…

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How to Use Chat GPT for Social Media as a Small Business Owner by Krista Smith at ActivateHerAwesome.com

How to Use Chat GPT for Social Media as a Small Business Owner

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Today I’m here to show you how Chat GPT can help you maximize your social media presence as a small business owner. With this tutorial, you’ll learn how to create powerful, engaging content that will capture your target audience’s attention and get you the results you’re looking for. From understanding the basics of Chat GPT to using it to craft a winning social media strategy, I’ll show you how to make the most of this amazing tool.

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How to Remove Someone's Access to Dropbox by Krista Smith at ActivateHerAwesome.com

How to Remove Someone’s Access to Dropbox

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Today I’m sharing a video tutorial that will show you how to easily manage who has access to the files stored in your Dropbox account. Whether you’re sharing large files or just a few documents, you can easily control who can view and access your data. With just a few clicks you can give or revoke access to any folder, giving you full control over who has access to your files.

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How to regain access to files in a folder owned by someone else in Dropbox by Krista Smith at ActivateHerAwesome.com

How to regain access to files in a folder owned by someone else in Dropbox

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Today, I’m here to show you a Dropbox video on how to easily manage access to folders that aren’t owned by you. Watch now to learn how to take control of your folders with ease. With this step-by-step guide, you will quickly be able to take full control of your files and ensure that they remain safe and sound.

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How to Easily and Accurately Add Captions to Any Video by Krista Smith at ActivateHerAwesome.com

How to Easily and Accurately Add Captions to Any Video

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This week I’m going to show you how simple it is to add captions to any video you want to share online. I’ll teach you the best practices for accurately captioning your videos so that they’re optimized for maximum reach and engagement.

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How to Easily Edit a Podcast by Krista Smith at ActivateHerAwesome.com

How to Easily Edit a Podcast

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Today I’m here with a video tutorial showing you around a piece of software that has really made a huge impact on my workflow. I’m going to show you how it can save you oodles of time and make your editing process smoother and more efficient.

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A Candid Look at How I'm Using Generative AI in my Buiness by Krista Smith at ActivateHerAwesome.com

A Candid Look at My Policy on Using Generative Text AI For Client Work

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At Activate Her Awesome, I believe in the power of human creativity and expertise to provide the highest quality services. That’s why I don’t use any artificial intelligence (AI) tools or technologies to generate content for my clients. I believe in full transparency when it comes to the tools I’m using internally to create any content for clients and want you to understand my own policy on using generative text AI tools like Chat GPT for client work. Sure, AI can be a useful tool in some industries. I believe messaging requires a human touch that can’t be replicated by…

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How to Use Chat GPT A Guide for Women Over 40 by Krista Smith at ActivateHerAwesome.com

How to Use Chat GPT: A Guide for Women Over 40

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Today I’m here with a video tutorial showing you how to use Chat GPT, particularly if you’re a woman over 40. If you’ve been around the interwebs lately, you know that Chat GPT is the latest AI-powered tool to come on the scene. Using AI, Chat GPT can answer your questions and provide you with valuable information quickly and easily. So if you’re a woman over 40, this is the perfect tool to help you stay connected and informed.

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How to Easily Get Paid Virtually Using an Invoice or Payment Link, A Guide for Women Over 40 by Krista Smith at ActivateHerAwesome.com

How to Easily Get Paid Virtually Using an Invoice or Payment Link, A Guide for Women Over 40

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Today I’m here to show you the easiest way to get paid virtually. Whether you’re invoicing clients in different countries or creating a payment button, this video tutorial will show you the best way to get paid quickly and securely. With just a few simple steps, you’ll be on your way to getting paid with ease.

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How to Use Chat GPT for Social Media as a Small Business Owner by Krista Smith at ActivateHerAwesome.com

How to Use Chat GPT for Social Media as a Small Business Owner

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Today I’m here to show you how Chat GPT can help you maximize your social media presence as a small business owner. With this tutorial, you’ll learn how to create powerful, engaging content that will capture your target audience’s attention and get you the results you’re looking for. From understanding the basics of Chat GPT to using it to craft a winning social media strategy, I’ll show you how to make the most of this amazing tool.

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How to Easily Turn a PDF into a JPG by Krista Smith at ActivateHerAwesome.com

How to Easily Turn a PDF into a JPEG

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Today, I’m here to show you a quick and easy way to quickly convert a PDF to a JPEG on your Mac computer. With just a few simple steps, you can easily turn a PDF into a JPEG in no time! So, let’s get started and see how it’s done.

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How to Set Up Google Analytics, updated for 2023 by Krista Smith at ActivateHerAwesome.com

How to Set Up Google Analytics, updated for 2023

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Ready to get started with Google Analytics? In today’s video, I’m going to show you step-by-step how to install Google Analytics on your website, so you can start tracking your visitors and gaining valuable insights into how your audience engages with your website. With this data, you’ll be able to make informed decisions about your website that will help drive your income and business growth. Don’t miss out – watch the video now and get started on tracking your audience!

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How to Update Your Copyright Date on Your Website by Krista Smith at ActivateHerAwesome.com

How to Update Your Copyright Date on Your Website

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Start the new year off right by ensuring your website’s copyright is up to date! This week, I’m back with a tutorial to show you how to easily update the copyright dates on your website. Don’t miss out on this chance to stay up-to-date with your site’s legal info – follow my step-by-step guide now!

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How to Migrate Your Google Analytics to GA4 a guide for women over 40 by Krista Smith at ActivateHerAwesome.com

How to Migrate Your Google Analytics to GA4 a guide for women over 40

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Today I’m here to walk you through the simple process of updating your Google Analytics account so you can be sure you’re getting the right data on your website. Google recently changed the way they record page views and interactions on websites, so we need to make sure we update our accounts accordingly. This quick video will show you how to do it in a few easy steps. By following this tutorial, you’ll be able to capture the correct data about your website and make sure you’re making the most of your analytics. So let’s get started!

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How to Make Sure You Have a Steady Stream of Clients by Krista Smith at ActivateHerAwesome.com

How to Make Sure You Have a Steady Stream of Clients

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This is the second in a series of podcast episodes designed to help you understand how your website works to send you more clients. If you want the first episode, please check it out here. If you’ve spent considerable time and resources building a website for your business, it’s important it’s effective in sending you qualified leads on a regular basis. In this episode, we’re going to explore how you can use email to build trust + make sales on your website. It can feel really overwhelming to understand all this tech and how it can help you grow your…

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How to Plan a Successful Brand Photoshoot (Especially if You Dislike Having Your Picture Taken)

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If you’re a business owner, you KNOW the importance of good brand photography that visually tells the story of what you do. Having a vault of custom images makes social media SO easy. Gone is your need for stock photography subscriptions. Stock can be fine for a while, but it’s hard to make a visual impact using a bank of generic photos that anyone can use. Eventually, everyone keys in and uses the same images from the same stock photo sites and you’ll find yourself getting lost in the sea of sameness. In today’s episode, I’m breaking down exactly how…

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How to Increase Your Sales

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I know you want to find a way to easily make more sales. Converting cold traffic from your website leads or from social media often feels like a stab in the dark. What if you had a regular post you made on a weekly basis that felt easy to create and share? You can and in this podcast episode I’m going to explain how to increase your sales. Tune in and you’ll discover: The eye patches I love: Canadian Link HereUS Link Here The questions I typically send off to my clients: What problem were you dealing with when you…

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How to Share a Link on Instagram

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I wish I had a dollar for every time I get asked this question. So many of you struggle with understanding how to share links on Instagram. The problem arises when you try to add a link to the caption of your post and once published, you discover you can’t actually click on the link. Here’s the thing: Instagram actually doesn’t allow you to have a link in your feed posts. Why? Well first, let’s understand how Instagram makes money. Instagram makes money by serving up people ads and the longer they can keep people on the Instagram platform, the…

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How to Add Your Brand Colors to Captions in Instagram Stories

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Today I am here with a video showing you how to add your brand colors to the captions on your Instagram stories or reels. Whenever I record video for my stories, I ALWAYS record natively right in the app. So I open up Instagram, open a new story, and press record. In this video I’ve already got one minute of video saved to my story (you can tell because there are four, 15 second clips of slides at the bottom of the screen). Make sure you watch to see just how easy it is to add your brand colors!

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How I Use Trello to Organize My Business

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I’m really excited to introduce you to Trello and how I use it to increase my productivity and manage the systems and processes and workflows that I have set up for my business. Trello is a really great tool that I found about three years ago now and it really not only runs my business but also runs my life. What I love about it will remind you of Pinterest in organization. You have boards that you can add cards to, just like you’d add a pin to a Pinterest board. Here’s a video walking you through how I organize…

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Why Email Marketing is Something You Can’t Ignore

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Do you need clients or customers? If you do, then you need an email marketing provider. When I first started out in my business, I thought email marketing only for people who were selling programs for big groups or online courses. And beyond that, I thought email marketing was only for established businesses. Basically, I didn’t even give it a second thought. Now having owned and operated my brand for over ten years, I know better. Ladies, take it from me: you want to begin collecting an email list right from the get-go. The universal truth for all online businesses…

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How to Send a Meeting Invite in Your Email Marketing Provider

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Marketing for masterclasses or other events can be a challenge. My business is all about making things easy, and so for years I’ve wanted to figure out a way for my ConvertKit email list to download all the info for my next event with the click of a button. And I’ve finally figured it out! In this video, I’m showing you how you can create a button in a marketing email that sends your clients all the calendar information for your next event.

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How to Create a Form and Use It to Collect Information on Your Website

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Being successful in your business means regularly communicating with & taking feedback from your audience. After all, they’re who you’re selling to! In this video, I’m showing you how to use Typeform to create an intuitive feedback form you can use on your website to hear from your clients.

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How to Change The Success Message Color on Your ConvertKit Confirmation

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Getting consistent with your branding across all your platforms and business tools is the key to ensuring your business makes an impact in the online space. Having brand colours is a great way to make your business recognizable to your audience. In this video, I’m showing you how you can change the success message color on your ConvertKit conformation to your own brand colours so you can stay consistent in your email marketing.

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How to Automate a Sequence of Emails in Convert Kit

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Email marketing is a great way to collect new leads, promote a new offer or upcoming event, or just connect with your audience regularly. And as you may know, the key to successful marketing is consistency – and a great way to ensure you’re on time with your content is by using automation tools. In this video, I’m breaking down how you can use ConvertKit to automate an email sequence so you can nail your marketing for your next offer or event.

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How to Tag Subscribers in ConvertKit

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ConvertKit is the platform I exclusively use and recommend for email marketing. It’s incredibly intuitive, and allows for a high level of specificity in reaching within your audience. One way you can achieve this specificity is by using tags to target specific kinds of subscribers. In this video, I’m showing you how you can apply tags in your ConvertKit profile so you can get clear on the messaging in your email marketing.

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How to Use Tags to Send Secret Messages to Subscribers in Your ConvertKit Emails

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For a while now, I’ve exclusively used ConvertKit for all my email marketing needs. There’s a lot of reasons I’m a die-hard fan of this platform: it’s consistent, intuitive, and versatile. You can get seriously creative with how you’re connecting with your email list, such as including secret messages in your broadcasts! In this video, I’m breaking down how you can use tags in ConvertKit to send out conditional content to your email list, allowing you to fine tune how you are communicating with your audience.

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44 Different Ways To Say Subscribe on Your CTA

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Almost every business owner has a freebie or lead magnet that they offer to new website visitors. If you don’t, you’re missing a HUGE opportunity to nurture your leads. Most business owners don’t take the time to change the text on the call to action (CTA) from subscribe. Today I’m giving you access to my list of 44 different ways you can inspire your audience to say YES to your freebie. Get Instant AccessI’m ReadySend Me My DownloadInstantly DownloadSign Up For FreeStart ReadingGet StartedLearn MoreCome On InTry For FreeTap To ContinueYes, PleaseGO!Give it to MeBegin LearningStay InformedClaim My DownloadStart TodaySend…

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How to Add a Convert Kit Pop-up Form to Your Wordpress Website

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ConvertKit is an amazing tool for any online business owner to execute successful lead magnets & sales funnels, as well as to connect regularly with your audience via email. All the tech may seem a little bit overwhelming, but trust me, it couldn’t be simpler! In this video, Im showing you how you can add a ConvertKit pop-up form to your Wordpress website so you can start collecting leads from your website today.

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